Barami has been a fixture on the New York fashion scene, bringing professional women the quality, affordable, fashion-conscious and versatile clothing they need to move easily from a day in the office to an evening out. Now, founder of Barami, Bahram Hakakian, and his daughters are proud to announce the new direction of their fashion empire by turning BARAMI retail into a multi brand one stop shop, for the professional on the go. At 24, fashion designer Bahram Hakakian opened his first retail location, Barami, with a vision of bringing women high quality, fashionable clothing for an affordable price.
The Hakakian sisters wanted to update the Barami Brand to make it understandable and affordable for ladies and young professionals in their position; Fashion-conscious working women who want to look professional, but not over-do it. They also wanted to create a lifestyle shop that is desirable and obtainable for young, working women, but that was not so generic. “Barami stands alone from the mass markets of the “H&Ms,” where everyone on the street is wearing the same thing as you,” Says the Barami Family.
It’s not too trendy, it’s affordable, yet fashionable and versatile, and can be worn with everything. The sisters also take great pride in Barami’s customer service. “We devote a lot of focus towards our customer service,” “We’re not there to “sell” you, but rather we are there to help you. You’ll walk out knowledgeable and fashionable and eager for your next stop in!